BINI Draws Criticism Over Filipino Street Food Reactions in Viral Video

The Philippines' beloved P-pop girl group BINI finds itself at the center of a social media storm after their appearance on the international food show "People vs. Food" drew sharp criticism from netizens. The eight-member group, known as the "Nation's Girl Group," has been heavily criticized for their reactions to traditional Filipino street foods, with many accusing them of being disrespectful to Filipino culture.

The Controversial Video That Sparked Outrage

On July 12, 2025, clips from BINI's guest appearance on the popular YouTube channel "People vs. Food" began circulating on social media. In the video, the group members were asked to taste and rate various iconic Filipino street foods, including betamax (grilled chicken blood), isaw (grilled intestines), balut (duck embryo), kwek-kwek (battered quail eggs), hopiang baboy (pork-filled pastry), and other traditional snacks.

The controversy erupted when several members displayed what many viewers considered to be overly dramatic negative reactions to the foods. Some members gave extremely low ratings, with scores as low as 0.98 and even negative ratings, while expressing visible disgust at foods that are considered cultural staples.

Member Reactions Under Fire

BINI Jhoanna was quoted saying "I haven't tried this one" when presented with betamax, while Sheena responded "Me too" and told herself to "Just think of it as chocolate." However, after tasting the grilled blood, Sheena said "I don't think I can. I don't want".

Gwen and Colet also received particular criticism for their reactions, with netizens recalling their previous appearances on reality show Pinoy Big Brother where they showed no such aversion to similar foods. Critics pointed out the apparent inconsistency in their behavior, suggesting they were putting on an act.

In contrast, Aiah was widely praised for her professionalism and positive attitude throughout the video. She gave high ratings to most dishes, including a perfect 10/10 for isaw and kwek-kwek, and showed genuine enthusiasm for the Filipino snacks.

Public Backlash and Accusations

The video sparked intense criticism across social media platforms, with many Filipinos expressing disappointment and anger. Critics accused the group of:

  1. Being "maarte" (snobbish) and pretentious
  2. Acting like foreigners in their own country
  3. Disrespecting Filipino culture and food traditions
  4. Giving the impression they were trying to distance themselves from their Filipino identity

Some netizens compared BINI unfavorably to other Filipino celebrities like Bretman Rock, who enthusiastically embraces Filipino street food despite living abroad, and Sophia from the international group Katseye, who proudly shares Filipino snacks with her non-Filipino groupmates.

Celebrity Defense and Support

Actress and singer Sharlene San Pedro defended BINI on social media, criticizing the backlash and pointing out that not all Filipinos enjoy every type of Filipino food. She urged netizens to watch the full video before making judgments and criticized how edited clips were being used to fuel negativity.

San Pedro wrote: "Tsaka hello, 'di talaga lahat ng Pinoy ay trip ang lahat ng Filipino food. Panay ride niyo sa hate train kasi relevant 'yung subject".

Sharlene San Pedro defends BINI

Context and Cultural Significance

The controversy highlights the deep emotional connection Filipinos have with their street food culture. In the Philippines, street food is more than just sustenance—it's a symbol of shared identity, childhood memories, and cultural pride. When public figures, especially those representing the country internationally, appear to reject these cultural staples, it can feel like a rejection of Filipino identity itself.

The situation is particularly sensitive because BINI has positioned itself as the "Nation's Girl Group" and has often emphasized its desire to promote Filipino culture globally. Their reactions in the video seemed to contradict this mission, leading to accusations of hypocrisy.

Food Quality and Context Concerns

Some defenders of the group noted that the food was prepared in the United States and may not have been of the same quality as street food found in the Philippines. Comments from viewers who watched the full video mentioned that some items, particularly the isaw, appeared undercooked and unappetizing.

Others pointed out that the video was edited to highlight negative reactions while potentially cutting out more positive moments, suggesting that the backlash may have been amplified by selective editing.

Industry Impact and Reputation

The controversy represents another challenge for BINI, which has faced several public relations issues in recent months. The group, formed by ABS-CBN's Star Hunt Academy and composed of members Aiah, Colet, Maloi, Gwen, Stacey, Mikha, Jhoanna, and Sheena, has been one of the Philippines' most successful P-pop acts.

The group debuted in 2021 with "Born to Win" and gained massive popularity with hits like "Pantropiko" and "Salamin, Salamin". They have been recognized internationally, including winning the "Best Asia Act" award at the MTV Europe Music Awards.

No Official Response Yet

As of this report, BINI and its management have not issued an official statement regarding the controversy. The group's silence has only fueled more speculation and criticism from netizens who are demanding an explanation or apology.

The incident reminds us of the challenges faced by Filipino celebrities in representing their culture on international platforms and the high expectations placed on public figures to serve as cultural ambassadors. Whether BINI will be able to recover from this controversy remains to be seen, but the intense reaction demonstrates the deep passion Filipinos have for their culinary heritage and cultural identity.

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